Your dog or cat seems pretty healthy. They're active, happy, and you're grateful for that. But in the back of your mind, you wonder...
Am I really feeding them the best diet?
Maybe you've noticed:
You're not dealing with a crisis—and that's exactly the right time to optimize.
The truth is, most pet parents wait until there's a serious problem before they address nutrition. But the smartest approach? Building a strong foundation NOW so problems never develop in the first place.
Think about it: would you rather...
❌ Spend thousands managing chronic allergies, digestive issues, and immune problems later?
OR
✅ Invest in getting nutrition right from the start and give your pet the best shot at a long, vibrant, disease-free life?
The Foundation Program is designed for pet parents who want to be proactive, not reactive.
Whether your pet is:
This program sets them up for success.
You might be thinking, "Can't I just switch to a high-quality food and call it good?"
Here's the thing: generic advice doesn't account for YOUR pet's unique needs.
Every animal is different. Their breed, age, activity level, environment, constitution, and even their personality all affect what their body needs to thrive.
The Foundation Program gives you:
✅ Personalized Assessment – We look at YOUR pet specifically, not generic recommendations
✅ Gut Health Focus – Because 70% of immune function starts in the gut—get this right and everything else becomes easier
✅ Evidence-Based Nutrition – No fads or trends, just what actually works according to science and 20 years of real-world results
✅ Holistic Integration – We consider your pet's whole picture: physical, energetic, and constitutional
✅ Practical Implementation – A plan that actually fits into your real life and budget
This isn't a quick phone call. We dedicate a full hour to truly understanding your pet:
No generic meal plan here. Your pet receives:
The foundation of all health starts here:
Strategic supplementation for foundational wellness:
Making healthy feeding easy and sustainable:
You're not doing this alone:
Check-in and optimization:
What does $350 really get you?
Compare that to:
The Foundation Program isn't a cost—it's the smartest investment you can make in your pet's long-term health.
Option 1: Pay in Full
Option 2: Two-Payment Plan
Is this program right for my healthy pet? Absolutely! The Foundation Program is specifically designed for pets who are generally healthy. This is the BEST time to optimize nutrition—before any problems develop.
What if my pet has a chronic health issue? For pets with existing chronic conditions (allergies, digestive disorders, immune issues), we recommend the Restoration Program or Complete Wellness Program which provide more comprehensive protocols and follow-up support.
My pet is a picky eater. Will this still work? Yes! We specialize in working with selective eaters and provide multiple food options and palatability strategies to ensure even the fussiest pets will eat well.
Do you work with both dogs and cats? Absolutely. We have extensive experience with both canine and feline nutrition and understand the unique requirements of each species.
How is this different from free advice online? Online advice is generic and often conflicting. The Foundation Program provides personalized recommendations based on YOUR pet's specific needs, breed, age, constitution, and lifestyle—plus ongoing support to ensure success.
Can I upgrade to a different program if needed? Yes! If during the program we discover your pet needs more comprehensive support, we can apply your $350 investment toward the Restoration or Complete Wellness Programs.
What if I don't see results? The vast majority of pets show noticeable improvements within 4-6 weeks when following the recommendations. If you're not seeing progress, we troubleshoot and adjust during your follow-up consultation.
✅ Proactive Pet Parents who want to prevent problems before they start
✅ New Puppy/Kitten Owners who want to start their pet off with optimal nutrition
✅ Health-Conscious Pet Owners transitioning from conventional to natural feeding
✅ Pets with Minor Issues like occasional tummy troubles, dull coat, or lower energy
✅ Anyone Overwhelmed by Conflicting Nutrition Information and wanting expert guidance
Schedule a FREE 15-minute discovery call
We'll discuss your pet's specific situation and help you determine which program is the best fit. No pressure, just honest guidance.
Every day you wait is another day your pet isn't getting the optimal nutrition their body needs to thrive.
You're already feeding them. You're already spending money on food.
Why not make sure you're doing it RIGHT?
The Foundation Program gives you the knowledge, plan, and support to optimize your pet's nutrition once and for all—so you can stop second-guessing and start seeing results.
Your pet deserves to be vibrant, energetic, and thriving.
Let's build that foundation together.
Still have questions?
📧 Email: clientcare@woofnutrition.com
📱 Phone: +01 (202) 291-5575
💬 Schedule a free 15-minute discovery call
Woof Nutrition, LLC – Building healthy pets, one foundation at a time.
🔒 Secure Payment | 💚 Serving Pets with Love & Expertise Since 2005
I am passionate about raising exceptional miniature schnauzers. Our commitment to excellence starts long before each litter is born. Working hand-in-hand with our reproductive veterinarian who has a deep knowledge of the breed and AKC breeders and judges of champion schnauzers, I ensure every decision I make is rooted in the best possible care and proven breeding practices. Guided by pet nutritionist Pennye Jones-Napier we meticulously monitor the mother’s nutrition before, during, and after pregnancy, giving each puppy the strongest foundation for lifelong health. This same attention is given to every puppy from birth, so they grow strong, resilient, and ready for their forever homes.
Thank you Pennye for your advice. Our fur fam, Wednesday was drinking copious amounts of water and was emptying her bladder like a racehorse. Pennye’s recommendations for food and litter helped our sweet kitty-girl feel so much better. Within just a few days Wednesday was drinking less and urinating more normally. Thanks for your caring, kindness and your expert advice.. We appreciate you and your team of animal loving angels.
I am the proud mommy of a pittie.
Unfortunately, he suffers from seasonal allergies. Sneezing, anxiety, whining, hot spots, scratching, which of course makes it worse and can also lead to a secondary infection and has in the past. I've tried many treatments. After reaching out to Pennye of The Big Bad Woof, she recommended I try (NHV Naturals) Alge-Ex.
By day 2 of being on this supplement I noticed a difference. He was less anxious and less itchy. I know this because when I would touch him h e didn't flinch as much and wouldn't try to scratch where I was touching him. I will continue to use this product. And it's very easy to administer.